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Super Sticky Kush is the bar tape of choice for 3x World Champion Peter Sagan. Fusing performance and style, Supacaz delivers the only bar tape worth dreaming about. We boldly claim that Super Sticky Kush is the best bar tape ever.

Leveraging our countless hours of Win Tunnel testing, we designed the Roval Rapide bar to cut through the wind with knife edge efficiency, and at the same time provide the utmost comfort while hammering at the front.

Nothing is faster than the Tarmac SL8 thanks to a combination of aerodynamics, lightweight, and ride quality previously thought impossible.

It’s crucial that our upper body gets an added boost against the elements during those cold fall and early spring conditions. As a solution, we developed the Spring/Fall LS Skin Layer, which has taken the torch from our iconic Skinfoil base layers.

It’s All in Your Tactic. With an unprecedented combination of fit, ventilation, and confidence for trail and enduro riding, the Tactic helmet delivers exceptional coverage and seamless integration with goggles or glasses.

Packed with race-focused features, the RC703 utilizes the same S-PHYRE fit technology found in our pro-level road shoes. Designed to deliver all-day comfort and efficient power transfer.

All the Haul features you love with an extended back end. The Haul LT delivers an increased carrying capacity and a rear rack twice the size so you can get more into it than ever before.

We created the endurance road category two decades ago proving that high ergonomics means high performance. Today, the new Roubaix SL8 with Future Shock 3.0 is lighter, faster, and smoother than any road bike ever made, unleashing unmatched confidence.

Four decades after the first Specialized Allez hit the road, the new Allez is the best yet. Lightest in its class, it delivers more confidence, versatility, and performance than ever before – to more riders than ever before.

A scaled down version of the popular semi-rimless Sutro™ Lite frame. Inspired by the daily life of urban cyclists, the high-wrap shield creates a bold, versatile look, protects from the elements and enhances vision with Prizm™ Lens Technology.

Excuse the brag, but we’ve really outdone ourselves here. Proving that true trail-taming capability doesn’t have to come at an intimidating price—the Rockhopper Expert is the result of 30 years of redefining the relationship between value and performance.

Lightweight SHIMANO ULTREAD XC rubber outsole delivers competition-grade grip that lasts.